Homesearch Prospector watches your local market every day, produces the letter when something changes at an address, and records every contact back into Reapit.
Most prospecting is done by postcode
The same streets, the same letter every month, whether or not anything has changed at those addresses. It is simple to organise and hard to justify, because it reaches the same owners over and over. Meanwhile the properties where something has actually changed go unwritten to. A price reduction. A sale that has fallen through. One that has been sitting on the market too long. Each one is a homeowner with a live reason to be talking to an agent.
What changes in practice
Before
Letters go out by area, on a schedule, and the results sit outside your CRM
After
Letters go out when something changes at an address, automatically, and every result is recorded in Reapit
How it works
Prospector writes when a property comes to market, when a price is reduced, when a sale falls through, and when a property has been on the market a while.
01
Monitor
Prospector watches your market every day from inside Reapit for the moments that give you a reason to write to a homeowner or a landlord.
02
Generate
When one comes up it produces a branded letter automatically, using your own templates.
03
Send
Each branch decides whether letters go out automatically or need approving first. Printing and posting are handled.
04
Record
Every contacted property is written back into Reapit, and the appraisals that follow are matched to it.
What you can finally see
Every letter, recorded
Every contacted property is written into Reapit against that property, so the record sits alongside the rest of its history and is still there months later when somebody asks why you wrote to that address.
Results matched to real appraisals
Shown by address rather than as a modelled estimate, so you can check any result against the property record itself.
The opportunities you did not take
Prospector also shows the properties that qualified but were not contacted, so you can see what a bigger campaign would have reached.
See what it finds in your market
A short demonstration on your own patch, using live market activity rather than a sample account.
Great for agencies that:
Prospector is built for Reapit and needs the Reapit CRM to run. Because it reads your live Reapit data, your branches, your users, your listings and your do-not-mail rules are all in place the moment it is switched on. All you supply is your branding, your price bands and your letter templates, which is why most agencies are sending within days.
Run on the Reapit CRM
Want prospecting to happen without somebody having to remember
Need to show what direct mail returned
Want to start with one branch rather than commit the whole network
Which one is for you?
WHAT MATTERS
Who it's for
How letters are targeted
Who does the work
Where results live
First letter out
Reapit
For agencies on the Reapit CRM
Agencies running on Reapit - it lives inside the CRM you already use
Automatic - writes the day something changes at an address
Runs itself - each branch just chooses its level of approval
In Reapit, against each property record - letters, responses and appraisals
Within days - your Reapit data imports itself
Needs the Reapit CRM to run
Any other CRM
No Reapit required
Agencies on any other CRM who want structured prospecting
Campaigns built to your criteria, on and off market
Run with you by our team
Reported back with full campaign visibility
Within days - set up with our team
Works alongside any CRM
Not a first attempt
Prospector is built on years of prospecting data from some of the largest and best known agencies in the country. The targeting approach and the measurement behind it have both been running for years. What is new is that it now runs inside Reapit, and that it happens automatically.
Common questions
Getting started is simple
Your launch offer
01
Speak to Homesearch
02
Download the app
03
Set up your letters
04
Live and working 24/7
Two months free
plus a special launch letter price
Two months free for every new branch. Special letter pricing for the first 100 branches to sign up.
Book a Prospector demo
We will show you what Prospector finds in your own market.
Your Reapit data imports automatically, so setup starts from what you already have.
Your templates are built with our team rather than handed to you as a blank page.
Letters are printed and posted for you, and there is somebody to call when you want something changed.
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